I haven’t been around the bloggyworld, the Facebooksphere, or the Twitterverse lately because I’ve been working like crazy. Not jewelry designing (though I sooo wish it were), but advertising design work. We are in the midst of planning a four-prong campaign that involves a bunch of negotiating, planning, coordinating, and running around like a chicken with my head cut-off. When it’s all said and done I will have had to negotiate with about 50 or more people to get it done. Yes, me. Just little ole’ me, tee-hee hee.
I have had to manage model and talent contracts, flight arrivals and departures, studios and hair salon rentals, one big photoshoot, plus a bunch of little remote photoshoots, ad artwork submissions, blah, blah, blah, blah. When I do these, I always learn a lot. Most times I gain inner knowledge, but this time I’ve gained knowledge through vicarious learning. Wanna hear what I learned? Here it goes…
Know What you want
Know What your bargaining chips are
Know What you will not accept
Know What you are worth
Most important thing is to find a great balance in how you handle yourself, your brand , and your business. You might say, oh she’s in Advertising that’s why she thinks that everyone has a brand. Guess what? We do have a brand. Some call it a reputation or image. Whatever you think of it as, it is important to keep it in tact or else you can set yourself back. However, if you have shamed your brand just pick yourself up and re-brand yourself.
Another opportunity will present itself, just remember to be ready.